The challenge
Launching SQL Server and reaching a large audience of technology executives in a short time, while positioning the company as an innovator.
What we did
We produced Israel's first B2B live broadcast, distributed to targeted professional communities and opinion leaders.
The numbers
~80,000
Post impressions
10,000+
Views
122
Shares
90+
Comments
The result
Tens of thousands of executives reached without a shekel of paid media, plus free PR coverage in Globes — all within a single broadcast hour.
Want a result like this?
Talk to us about B2B marketing that builds a real asset.
Contact us