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    B2B Marketing

    While I usually prefer to focus on creating valuable content, such as articles or…

    Ziv Sheinfeld
    By Ziv Sheinfeld
    1 min read

    While I usually prefer to focus on creating valuable content, such as articles or webinars, the recent campaign undertaken by our team at Z Digital House has produced noteworthy results that I want to believe are worth sharing.

    Although discussing our achievements may seem self-promotional, I believe that sharing our experiences and insights can ultimately benefit others in the industry.

    As a team, we at Z Digital House were tasked with marketing an event for TWINGO, a B2B conference targeting a technological audience. Our goal was to bring in 500 registrants within a month, with a focus on attracting high-quality attendees from the big data field.

    To achieve this, we implemented a rapid marketing plan and utilized various channels, including:
    1. Advertising on Facebook and LinkedIn,
    2. An outreach campaign using smart LinkedIn inquiries
    3. Creating a LinkedIn event and inviting attendees
    4. Creating a targeted email campaign based on data.

    After just two weeks, the campaign was a success and we announced that the event was fully booked.

    It was a pleasure to provide practical value for our client and we are grateful to have such a professional team.

    Avihay Grin
    Barak Finkelshtein
    Niro Knox
    And to the amazing Liran Eitan who managed this event flawless

    We look forward to another successful year in 2023.

    Originally posted on LinkedIn. View the original post

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